Introduction. The article addresses the problem of ensuring the personification of the individual in the conditions of preparing for professional career. The aim of the study is to identify the main structural components of personification and to clarify their role in the transformation of the internal structure of the personality that determines the social and professional success of the actor (the subject of the activity).
Materials and Methods. The methodological basis of the study was V. A. Petrovsky’s conception of personalization and the conception of personification by A. B. Orlov, as well as the theory of psychological science, which considers a person as an active subject capable of self-determination and self-improvement. The main approaches to the scientific analysis were the subject-activity and system ones. The research methods included theoretical and methodological analysis of scholarly literature, the author's interpretation of the basic provisions of the concepts of personalization and personification, methods of design, modeling, specification and classification, generalization and prognostics.
Results. Based on the deep essence and psychological nature of personification, the authors identified three basic semantic components of this phenomenon and justified the content of each of them. It was established that the identified components of personification provide the formation of such new psychological formations as personality traits that determine full functioning of the personality and its professional and personal self-efficacy as a subject of activity. The interrelations between the components of personification and personality characteristics that ensure its full functioning were revealed. As a result of the research, a matrix of personification subject was constructed, which comprehensively reflects the integral abilities of the individual, ensuring social and professional success of the subject of activity.
Conclusions. Personification as an integral characteristic of individual psychological traits of a person ensures the stability of subjectivity, individuality and identity of personality – new psychological formations that make it possible to consider this phenomenon as an internal leading activity in enhancing social maturity by fulfilling personal potential and excessive social and professional activity of the subject. In the conditions of professional preparation in a new personalized format of education, where the main driving force is the personality of the student, it is important to form such properties that will ensure the professional and personal productivity of the actor. It is the personification of the individual that is the most important predictor of the socio-professional success of the actor in the conditions of preparation for professional activity. The study showed that the personification of personality is constructive and can serve as a psychological basis for a comprehensive study of the subject of activity, their self-development and self-fulfillment.